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Analytics and metrics reporting

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Clicks Rose 73%. I Shut the Site Down.

Clicks Rose 73%. I Shut the Site Down.

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6 min read
Building a food delivery pricing monitor that does not lie to you

Building a food delivery pricing monitor that does not lie to you

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5 min read
Make Basic HTML Analysis More Difficult

Make Basic HTML Analysis More Difficult

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1 min read
Understanding Data Modeling in Power BI

Understanding Data Modeling in Power BI

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8 min read
Building Real-Time Analytics for a WhatsApp Native CRM

Building Real-Time Analytics for a WhatsApp Native CRM

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6 min read
Running Multiple A/B Tests at Once: When Overlap Is Safe

Running Multiple A/B Tests at Once: When Overlap Is Safe

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7 min read
Google cites new pages in a day. ChatGPT takes weeks.

Google cites new pages in a day. ChatGPT takes weeks.

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7 min read
Five SQL Bugs That Never Threw an Error

Five SQL Bugs That Never Threw an Error

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5 min read
Malawi Paid $5 Million for Drought Insurance. The Model Was Watching a Crop the Farmers Had Stopped Planting.

Malawi Paid $5 Million for Drought Insurance. The Model Was Watching a Crop the Farmers Had Stopped Planting.

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7 min read
Revenue Is the Wrong Success Metric for a Distribution Business

Revenue Is the Wrong Success Metric for a Distribution Business

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2 min read
I thought I had 1,087 visitors and 26 leads. 41% were bots and 23 leads were one bot.

I thought I had 1,087 visitors and 26 leads. 41% were bots and 23 leads were one bot.

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3 min read
"Power BI Error: The Key Didn't Match Any Rows in the Table"

"Power BI Error: The Key Didn't Match Any Rows in the Table"

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4 min read
Why Google Doesn't Index Some WordPress Pages: A Practical SEO Checklist

Why Google Doesn't Index Some WordPress Pages: A Practical SEO Checklist

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3 min read
ARPU Is the Wrong Shape for a Multi-Surface Ad Business

ARPU Is the Wrong Shape for a Multi-Surface Ad Business

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2 min read
The Mathematics of Multi-Touch Attribution in High-Velocity Partner Networks

The Mathematics of Multi-Touch Attribution in High-Velocity Partner Networks

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4 min read
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