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Johnny Santamaria
Johnny Santamaria

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UX Writing Challenge: Day 2

From:
DailyUXWriting

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UX Writing Challenge: Day 2
Scenario: A user is a working parent, and a big sports fan, in the midst of their favorite sports season who can no longer attend games.

Challenge: Write a promotional screen for an app that lets a user choose teams, sends game reminders, real-time score updates and highlight videos.

Headline: 40 characters max
Body: 175 characters max
Button(s): 25 characters max

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Headline:
Stay in the game, Always!

Body:
Busy schedule? It happens! Stay connected to your favorite teams with game reminders, real-time updates, and highlight videos—all from the comfort of home!

Button(s):
Search team
Highlights

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Reasons why I chose this:

  1. Headline Focused on Action
  2. Conciseness
  3. User Empathy
  4. Feature Highlights
  5. Engaging Buttons

Conclusion

This copy ensures the app's benefits resonate with busy sports fans, offering solutions to keep them engaged with their favorite teams while valuing their time constraints. It balances clarity, empathy, and actionability for a user-friendly experience. Simple wording makes it easy to translate across several languages.

Cover image credit

The first week of writing technical articles in 2025! 🎉 This marks the beginning of an exciting journey into sharing your knowledge, insights, and creativity with the tech community. It's not just about writing—it's about making an impact, inspiring others, and growing as a technical thinker and communicator. Here's to many more weeks of innovation and storytelling! 🚀✨

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