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Analytics and metrics reporting

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Search Console Now Shows Your AI Overviews Impressions. Here Is What I'd Actually Do With That

Search Console Now Shows Your AI Overviews Impressions. Here Is What I'd Actually Do With That

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5 min read
Why 20% vs 18% Is Not a US–EU AI Adoption Ranking

Why 20% vs 18% Is Not a US–EU AI Adoption Ranking

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4 min read
Server-Side Tracking Explained: GTM Server Container, GA4 and Stape in 2026

Server-Side Tracking Explained: GTM Server Container, GA4 and Stape in 2026

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Comments 4
7 min read
Tracking Traffic From ChatGPT, Perplexity and Gemini in GA4 and BigQuery

Tracking Traffic From ChatGPT, Perplexity and Gemini in GA4 and BigQuery

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5 min read
Rank Trackers Are Getting Poisoned Google SERPs. Here's How I Check Drops With the Search Console API

Rank Trackers Are Getting Poisoned Google SERPs. Here's How I Check Drops With the Search Console API

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7 min read
my cookieless analytics knows your device from pixels, not user agents

my cookieless analytics knows your device from pixels, not user agents

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2 min read
Redshift in the Agent Toolkit: Build, Query, and Troubleshoot with AI Coding Agents

Redshift in the Agent Toolkit: Build, Query, and Troubleshoot with AI Coding Agents

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6 min read
ChatGPT Sends ResistGate More Visitors Than Social Media Does

ChatGPT Sends ResistGate More Visitors Than Social Media Does

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3 min read
What AI Crawler Logs Showed Us: Bots vs Fetches

What AI Crawler Logs Showed Us: Bots vs Fetches

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4 min read
How to A/B Test Two Landing Pages Using Campaign Links

How to A/B Test Two Landing Pages Using Campaign Links

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5 min read
Your AI-built app works in the demo. But did the signup event actually reach GA4?

Your AI-built app works in the demo. But did the signup event actually reach GA4?

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3 min read
Beyond Connectivity: How AI and IoT Are Transforming Industrial Operations

Beyond Connectivity: How AI and IoT Are Transforming Industrial Operations

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5 min read
How to Measure Your Devtool's Visibility in AI Answers

How to Measure Your Devtool's Visibility in AI Answers

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12 min read
Calculating Token, Retrieval, and Observability Costs for a RAG Service

Calculating Token, Retrieval, and Observability Costs for a RAG Service

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10 min read
Cloudflare Web Analytics drops your query strings. So I made the signup count the channel.

Cloudflare Web Analytics drops your query strings. So I made the signup count the channel.

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3 min read
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